By Christina Muñoz |

From the moment I entered the room of welcoming voices permeated by the sweet, buttery aroma of freshly baked cookies, I knew I was in for a treat Tiff’s Treats.

Tiff’s Treats Experience

The day the cookie delivery company opened in Waco, my friend Callie and I went to discover what the hype was all about. Being from the northeast, neither of us had ever heard of this place we were excited but didn’t have any expectations. Little did we know what we were getting ourselves into.

After Callie and I got our treats, we sat in my car eager to take our first bites. We even took pictures of each other to capture our first Tiff’s Treats experience on Snapchat. As she bit into her brownie and I took a bite of my chocolate chip cookie, we both looked at each other with bright eyes and wide smiles.

Boy, were we in trouble.

I’m not even embarrassed to admit that, after that day, I went to Tiff’s Treats five more times within the next week. How could I go through an enlightening experience and keep it a secret? It just wouldn’t be fair to leave others out of it. So I found out which of my friends had yet to discover the cookie heaven, and I brought at least one new friend each time I went to Tiff’s Treats again. After all, it was the beginning of the new semester, and we survived syllabus week we deserved it.

As my friends and I were leaving a restaurant the following Friday, we realized it was pouring like a monsoon had hit Waco. But of course, we went to Tiff’s anyway. We raced to the store the moment we exited the car. There could have been floods around town that night, we wouldn’t have known. But we did know we made it to Tiff’s Treats, and that’s all that mattered.

When I think about it, I’m more proud than embarrassed by the number of times I went to Tiff’s Treats. Thanks to me they gained five more customers! I guess you could say Tiff got me jump-started on my advertising career.

A Valuable Lesson

Not only does Tiff’s Treats offer delicious desserts, but the company has an inspirational background story.

On Monday, the owners Leon and Tiffany Chen came to speak to students at Baylor University. (Yes, everyone received free cookies). I find it amusing that the idea for the company started when Tiffany delivered cookies to Leon to apologize for standing him up on a date while they were sophomores at The University of Texas at Austin.

Photo courtesy of Christina Muñoz

Although business was slow when they first began selling cookies from Leon’s college apartment in 1999, they persevered.

“We weren’t making any money, and we weren’t able to pay ourselves yet, but we knew something was coming… We just didn’t overthink it. We just [took it] day by day. You get through that day. You get through that week,” Tiffany remarked.

The Chen’s reminded me to stay optimistic and to not give up a reminder many college students need to hear.

More Than a Cookie Delivering Company

The cookies are heaven, the brownies are delicious and the rest of the menu is to die for. But Tiff’s Treats is more than just a cookie delivering company it’s the inspirational result of two college students’ perseverance. If you ask me, that makes their treats even sweeter.